Waitrose has discontinued all Warburton’s products in the UK due to performance did not match expectations.

January 13, 2023

Waitrose has discontinued the sale of Warburtons products in all of its stores, following a dispute about the quality of the popular brand. Waitrose is presently the only large grocery chain that does not offer Warburtons products.

We discontinued selling Warburton’s goods a year ago after their performance did not reach our standards, a Waitrose representative stated. We focus on wonderful products at low prices that our clients adore, and we remain open to future collaboration with Warburtons.

The issue arises after Warburtons, which is owned by the fifth generation of the Warburtons family, reportedly noticed a fall in product sales last year.

Warburtons said, every day, we bake and deliver two million items to over 19,000 businesses around the country with great care. We know that people recognize the quality and value of our products. As a result, we are the UK’s leading bakery brand. It’s unfortunate that Waitrose opted to delist us last year, and we’d want to be back on their shelves in the future.

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