We are a registered charity and not a profit organization in New Zealand working globally to educate, empower consumers to reduce food safety risks, significantly reduce food wastage and aim to shift our food systems consumer-centric. We work collaboratively with consumers, the food industry, and regulators to participate in the continuous improvement of products to meet consumer expectations and ensure healthy, safe, affordable, transparent food products available in our market. Also, work together to reduce all food fraud and ensure consumer rights are protected
We welcome donation from food consumers, food Industry national governments/ private foundations/ universities and other non-governmental organizations to support our food consumers worldwide.